Dubai Airports launched a redesigned website followed by a smartphone app in 2014 as part of a drive to create a portfolio of digital products that would elevate customer experience by putting customised information at passengers’ fingertips.
As a natural progression of the website and the smartphone application, and considering the increasing popularity of wearables among smartphone users around the world, Dubai Airports launched a new service integrating smartwatches with Dubai Airports’ popular app. Thanks to the smartwatch app, tech savvy, early-adopting passengers flying through Dubai International (DXB) or Dubai World Central (DWC) can now have timely, important travel information delivered to them on their wrists.
To satisfy Dubai International’s huge and diverse customer base, the smartwatch app is available on the two main software platforms – iOS and Android, effectively offering a smartwatch experience for all.
The smartwatch app provides the modern traveller quick and easy access to the latest status of their bookmarked flight – showing the user their current flight status, the actual arrival or departure time, terminal, gate or baggage belt information in one easy glance.
The smartwatch app is part of an ongoing series of digital initiatives at Dubai Airports that are aimed at enabling easy access to personalised information and allow customers greater freedom to plan their journey and make the most of their time at the airport. It’s a service that is expected to be appreciated by the increasing number of travellers that now use smartphones and wearables.
As part of the first phase of the project, the smartwatch app currently provides customers access to only the most important information related to their flight. There are plans to make the app more interactive while also widening its functionality to include wayfinding and commercial offers from food & beverage and retail outlets across the airport.